Catherine Barba Biography

Catherine Barba is a businesswoman who has worked in both France and the United States. Her story is unique in that she is the granddaughter of impoverished immigrants from Spain. Her parents had success as managers and provided her with opportunities to succeed. Her mother worked at Technip and was able to secure Barba an internship in with the company in the United States. She eventually landed with OMD where she led the newborn internet department. Barba has had success as an entrepreneur. She sold her internet shopping company, CashStore, to Plebicom in 2010. Her consultancy, the Catherine Barba Group, works with companies on developing their customer service in the mobile environment.

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